Monday, January 28, 2013

Navigating memory

“Here we propose that mechanisms of memory and planning have evolved from mechanisms of navigation in the physical world and hypothesize that the neuronal algorithms underlying navigation in mental space are fundamentally the same as those that underlie navigation in  physical space.”
From: Memory navigation and theta rhythm in the hippocampus [link]
György Buzsáki and Edvard I Moser

Saturday, January 26, 2013

End of history illusion

“People regard the present as a watershed moment that will last the rest of their lives .. this ‘end of history illusion’ has consequences, leading people to overpay for future opportunities in light of their current preferences.” Daniel Gilbert 
This study examines the ‘end of history’ illusion [ link ]. A cognitive bias toward projecting present values and personal preferences into the future .. even when it’s clear that values and preferences change so dramatically. Guess that means I imagine myself willing to pay the same for concert tickets to see Lissie ten years from now .. even though I’m no longer that  interested in seeing someone like Sarah Bettens who was one of my favorites ten years ago.

Friday, January 18, 2013

Peer-mediated buzz

James Fowler, professor of psychology at UCSD, found that messages from our peers are more likely to initiate action than messages from a political committee [ link ]. Last year, Obama’s reelection committee learned the same thing [ link ]. They developed a system that leverages database technology and social-media to deliver their messages. In an instant, this system allows them to:
  1. mobilize grassroots support for White House concerns 
  2. provide White House support for local concerns
Apparently they took an extra step, conducted surveys ..and learned that nothing energizes participation better than ‘reciprocity’. Brilliant use of technology combined with Obama’s experience as a community organizer. Politically I’m independent and pretty damn naïve ..but I can see why this may give Republicans cause for alarm.

Thursday, January 10, 2013

Puzzle Box

A fun way to learn to relax


Puzzlebox Orbit relies on EEG hardware from NeuroSky to capture brainwaves that signal attention and meditation. The more relaxed the player ..the higher and more controlled the helicopter goes [ link ].

Sunday, January 06, 2013

Decision making

Decisions are mostly intuitive, logical explanations
catch-up milliseconds later ~ Robert Sapolsky [ link ]